Prime members also get access to Prime Day, an annual event packed with discounts and deals. This exclusivity keeps you coming back for more. The program’s personalized approach ensures you find value in every benefit, whether it’s entertainment or savings.

By providing a customized, interesting experience for beauty enthusiasts, Sephora's Beauty Insider Program is a tiered reward program intended to improve customer retention and brand loyalty.

Customer loyalty reward program PetSmart Treats was created to give pet owners rewards for their purchases and to improve their overall shopping experience at PetSmart locations.

Member-only events: Kakım an extra incentive for customers to sign up and stick with Ace Hardware, the program also offers early access to deals and exclusive events for members only.

In 2025, reward programs for customers have become more than just perks—they’re essential for building lasting relationships with your customers. Did you know that loyalty program members spend 15% more annually than non-members?

Sustainability and Growth: Starbucks Rewards members account for a significant portion of its revenue—over 55% in some periods. This demonstrates how well the program drives customer loyalty and long-term engagement.

Behavioral Rewards: Encouraging non-transactional activities like social media engagement or referrals through loyalty incentives.

To maintain and improve customer loyalty, you’ll need to keep providing excellent customer service, personalize the customer experience, foster ongoing communication, seek and act on customer feedback, and resolve issues promptly.

Early access to sales: Members are able to take advantage of offers before non-members by having early access to exclusive sales and promotions.

Convenience Perks: Free online returns and free shipping on orders over $40 (or all orders for Plus Members) are offered. H&M also partners with Klarna to allow members to kayar in four interest-free installments.

The purpose of Home Depot Pro Xtra is to increase customer happiness and long-term loyalty by streamlining procurement procedures and offering customized services and cost savings. Through this loyalty program, they found members spend, on average 20% more per visit than non-members.

+ Brand loyalty refers to the overall loyalty that customers have towards a particular brand. It’s a broader concept that involves the loyalty of a group of customers how effective is a customer loyalty system or market segment towards a brand.

The loyalty solutions offered by 99minds focus on enhancing customer retention and engagement through personalized rewards and advanced program management tools. Here are the key highlights:

Bey a member of the Inditex Group, Zara lacks a conventional loyalty program with points or prizes. Rather, Zara concentrates on building brand engagement, smooth online and offline shopping integration, and effective operations to cultivate client loyalty.